v0

v0 pricing sells credits measured in dollars and spends them per token, so a $30 plan includes $30 of credits and every prompt draws down a balance you can read.

Pricing Model:

Pricing Model:

Credit subscription, credits denominated in dollars

Credit subscription, credits denominated in dollars

Credit subscription, credits denominated in dollars

Packaging Model:

Packaging Model:

Freemium, Good / Better / Best (GBB)

Freemium, Good / Better / Best (GBB)

Freemium, Good / Better / Best (GBB)

Credit Model:

Credit Model:

Monthly credits roll over and expire after 65 days. Purchased credits last a year

Monthly credits roll over and expire after 65 days. Purchased credits last a year

Monthly credits roll over and expire after 65 days. Purchased credits last a year

Updated on:

v0 pricing: two meters, one account

v0 pricing sells credits measured in dollars and spends them per token, so a $30 plan includes $30 of credits and every prompt draws down a balance you can read. The part buyers miss is that v0 runs inside a Vercel account, and the app v0 builds gets deployed to Vercel, where a second and entirely separate meter starts counting.

Key takeaways

  • Plus is $30 per user a month and includes $30 of credits. Business is $100 and includes the same $30.

  • Credits are consumed per token, so model choice swings the rate 50x between v0 Mini and v0 Max Fast.

  • Monthly credits roll over once and expire 65 days after issue. Purchased credits last a year.

  • v0 states outright that the subscription is not included in a Vercel plan, and bills the two separately.

v0 pricing in 2026

Plan

Price

Included credits

Daily credits

Free

$0

$5 one-time for new accounts

None, 7 messages a day

Plus

$30/user/mo

$30 per user, monthly

$2 per user on login

Business

$100/user/mo

$30 per user, monthly

$2 per user on login

Enterprise

Custom

Custom

Custom

What v0 actually meters

v0 meters input and output tokens, then converts them to dollars off a published rate card. Input covers your prompt, the chat history, the project's source files and Vercel's own knowledge base, which is why a short question can still cost a lot. Output covers whatever v0 generates in reply.

Four models, four rates per million tokens:

Model

Input

Cache write

Cache read

Output

v0 Mini

$0.20

$0.25

$0.02

$1.20

v0 Pro

$2.00

$2.50

$0.20

$10.00

v0 Max

$5.00

$6.25

$0.50

$25.00

v0 Max Fast

$10.00

$12.50

$1.00

$50.00

Max Fast is exactly double Max on all four lines, and sits 50 times above Mini on input and about 42 times above it on output. Model choice is the largest single decision on a v0 bill.

Then there is the second meter. v0 accounts are Vercel accounts, and publishing creates a Vercel project whose traffic bills on Vercel's own usage-based pricing: active CPU by the hour, provisioned memory by the gigabyte-hour, invocations at $0.60 per million, image transformations and CDN requests. Hobby covers a slice of that free but forbids commercial use, so a v0 app with customers on it needs Vercel Pro at a $20 platform fee plus $20 per extra deploying seat.

v0's own FAQ confirms the split without being asked: a Vercel Pro team with one member at $20 and a v0 plan at $20 costs $40 a month in total. Two subscriptions, two meters, one login.

How credits work

Three balances sit in a v0 account and each expires on its own clock.

Monthly credits arrive with the plan, $30 per user on Plus and Business. Unused credits roll over to the next cycle and expire 65 days after issue, so rollover buys one extra month rather than an indefinite bank.

Daily credits give paid users $2 on login, added in November 2025. Log in every day of a 30-day month and that is $60, twice the monthly allowance. Their expiry is not documented.

Purchased credits expire one year after purchase. They survive a cancelled subscription but cannot be spent without an active paid plan, and on paid team plans they feed a Shared Credit Pool that drains only after each member's monthly credits are gone.

Deduction order is published: included usage first, then on-demand credits. Vercel's own $20 monthly Pro credit follows none of these rules. It expires at month end with no rollover at all.

What happens when you hit the limit

v0 blocks. Credits run out and generation pauses until you add more, and the interface says "You are out of credits". Free users get no on-demand option and must upgrade before they can buy anything. If you cover responses with a connected ChatGPT plan and hit that plan's limit, v0 pauses and saves your progress rather than quietly falling back to v0 credits.

Nothing stops at the Vercel layer, which is the asymmetry worth planning around. Your deployed app keeps serving traffic and keeps billing while your v0 balance sits at zero.

How v0's pricing has changed across all these years

v0 dates billing changes in its own changelog, and the bigger restructures get a Vercel blog post.

Date

Milestone

Source

6 Oct 2026

Personal accounts converted to team workspaces

v0.app/changelog and vercel.com/blog

21 Jul 2026

The Team plan renamed Plus

v0.app/changelog and vercel.com/blog

7 Jul 2026

Invite & earn referral credits discontinued from 15 July. Earned credits kept

v0.app/changelog and vercel.com/blog

13 Mar 2026

Monthly credit expiry extended from 30 days to 65

v0.app/changelog and vercel.com/blog

27 Jan 2026

Token pricing updated

v0.app/changelog and vercel.com/blog

21 Jan 2026

Credit rollover to the following month introduced

v0.app/changelog and vercel.com/blog

5 Nov 2025

$2 of free daily credits added for all paid users

v0.app/changelog and vercel.com/blog

31 Oct 2025

Business launched at $100 per user a month between Team and Enterprise

v0.app/changelog and vercel.com/blog

13 May 2025

Usage moved from fixed message counts to input and output tokens converted to credits. Free $5, Premium $20, Team $30 per user

v0.app/changelog and vercel.com/blog

Source: v0.app/changelog and vercel.com/blog, read 9 October 2026.

Flexprice’s Take

v0 prices its own product about as transparently as a credit system can be priced, and then hands you a second bill it does not control.

Denominating credits in dollars is the right call. A $30 plan holds $30, the per-model token rates are published to the cent, and the usage dashboard groups spend by project and chat. Nobody has to learn what a credit is worth.

The structure around it is less tidy. Three balances with three expiry rules, one depending on logging in daily, is more mechanism than a solo builder needs. Paying $100 a seat for the same $30 of credits as a $30 seat will surprise anyone who reads plan names before fine print.

The honest warning is the deployment bill. v0 says plainly that its subscription sits outside your Vercel plan, which is more than most bundled products admit. Model the Vercel side separately before you ship commercially, because Hobby will not carry it.

Best For

Teams already on Vercel who want a credit balance they can read in dollars.

Watch Out For

Treating the v0 subscription as the whole cost, and letting monthly credits age past 65 days.

Manish Choudhary

CEO & Co-founder, Flexprice

Running credits with rollover, expiry windows and a second usage meter underneath?

Flexprice handles both in one invoice.

Flexprice’s Take

v0 prices its own product about as transparently as a credit system can be priced, and then hands you a second bill it does not control.

Denominating credits in dollars is the right call. A $30 plan holds $30, the per-model token rates are published to the cent, and the usage dashboard groups spend by project and chat. Nobody has to learn what a credit is worth.

The structure around it is less tidy. Three balances with three expiry rules, one depending on logging in daily, is more mechanism than a solo builder needs. Paying $100 a seat for the same $30 of credits as a $30 seat will surprise anyone who reads plan names before fine print.

The honest warning is the deployment bill. v0 says plainly that its subscription sits outside your Vercel plan, which is more than most bundled products admit. Model the Vercel side separately before you ship commercially, because Hobby will not carry it.

Best For

Teams already on Vercel who want a credit balance they can read in dollars.

Watch Out For

Treating the v0 subscription as the whole cost, and letting monthly credits age past 65 days.

Manish Choudhary

CEO & Co-founder, Flexprice

Running credits with rollover, expiry windows and a second usage meter underneath?

Flexprice handles both in one invoice.

Customer
Sentiment Highlights

"I bypassed the rate limits and spent about $50 on a Pro sub and credits over two days"

Backend engineer building an MVP on Vercel v0, Hacker News, September 2025

"The main downside, though, is the high pricing!"

Mon Saad, Trustpilot review of v0, February 2026

Frequently Asked Questions

Frequently Asked Questions

How much does v0 cost per month?

Do v0 credits roll over?

Does v0 cost extra on top of Vercel?

What happens when you run out of v0 credits?

Launch usage-based billing this week, not next quarter

Launch usage-based billing this week, not next quarter

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